Rebuilt end-to-end: turning 45% drop-off into 65% KYC conversion for India's #1 EV rental app
Overview
Bounce Daily, India's leading EV scooter rental platform with 100,000+ active users, was losing people before they ever took a single ride — 45% dropped off during KYC alone. They didn't need a patch. They needed the whole product rebuilt. We designed and engineered their app end-to-end in React Native, shipped 50+ screens and 100+ production components, and deployed across iOS and Android in three cities.
The challenge
Through interviews with riders, delivery partners, and Swiggy operators, a single theme emerged: the problem wasn't surface-level — it was trust compounded by a legacy codebase that couldn't support the real-time validation, notification infrastructure, or loyalty mechanics needed to fix it. Payment anxiety, KYC friction, and zero progress visibility created a wall between intent and activation. The app needed to be rebuilt from the ground up — not redesigned on top of broken foundations.
Our approach
We rebuilt the full React Native application from scratch — new architecture, new component system, new backend integrations. On the product side: onboarding was redesigned with embedded instructional videos and real-time KYC validation, eliminating ambiguity at every step. A persistent notification system caught plan expiry before it caused churn. A transparent payment dashboard with a prominent 'Pay Now' card cut support load significantly. We engineered a loyalty and referral engine with deep-link tracking for re-engagement. On the infrastructure side: full Firebase integration for auth, real-time database, and push notifications; phased rollout across iOS and Android in Delhi NCR, Bangalore, and Hyderabad. The visual identity — earthy neutrals, coral accents, clean geometry — was built to communicate trust for users navigating on the move.
“They didn't just redesign our app — they rebuilt it. The engineering was solid, the new onboarding changed our conversion numbers within weeks of launch, and the team moved fast without cutting corners.”
Bounce Daily
Founder
